Thanksgiving is all about the turkey, but the days before and after are big days for pizza. The day before the holiday is busy because people are preparing for the next day's feast. The day after is the same because people are busy shopping and suffering from "Turkey Fatigue." Talk to your pizza and other fast food accounts about running specials around these days. I had a client run an ad last year with a headline reading "Tired of Leftovers?" This is also a good time for these accounts to sell gift certificates or to distribute coupon books for the rest of the season.
Keep Smiling, Keep Selling!
Thanks Jim Busch
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