Weekly Quote

Here's this week's quote:

"If you make a product good enough, even though you live in the depths of the forest, the public will make a path to your door, says the philosopher. But if you want the public in sufficient numbers, you would better construct a highway. Advertising is that highway."
William Randolph Hearst

Mr Hearst certainly hit the nail on the head with this statement. Research conducted by the Dun & Bradstreet corporation found that the #1 reason for business failure is simply a lack of customers. They also found that the great majority of business failures are non advertisers.

Keep Smiling, Keep Selling!

Thanks Jim Busch