Back to school idea

I have an ad in my file that offers a timely idea for physicians and dentists. The 4th of July marks the unofficial mid point of summer. Parents will soon be thinking about getting their children ready for the new school year. In addition to new shoes, lunchboxes and backpacks, they will be looking to get their kid's physically ready for school. While the kids are off for the summer it is a good time to schedule any necessary medical appointments. The ad in my file features a cute picture of a smiling little girl with an armful of books next to the headline:

"Her 1st exam of the school year should be with us!"

The ad then offers a dental examination special. This is a great way for professionals to grow their practices and attract new patients.

Keep Smiling, Keep Selling!

Thanks

Jim Busch