Supermarkets, home centers and hardware stores are great sources for leads. These stores often have bulletin boards where many contractors post their cards and fliers. I also print up a small ad for myself saying listing some of my papers benefits and my number. When I stop at the bulletin boards to pick up leads I post up a few of these cards. Over the years I have made quite a few sales this way.
A few years ago one of the reps that works for my company had a small lumber yard as a client. He asked his customer when most of the contractors stop in to buy their materials. Per his customer he visited the lumber yard at 7 am, the next Monday morning and set up a folding table. For the next two hours he handed out free donuts and coffee along with his business cards. For a price of a few donuts, he landed three contract advertisers. Sometimes you need to think out of the donut box.
Keep smiling, keep selling.
Thanks Jim Busch
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