Five C's equals an A+

When I call on a prospect or a client I like to be prepared. At a minimum I like to know how I am going to open the call and the questions I want to ask. There are five basic things I want to know about any business I am trying to sell. I call them the "5 C's". By asking 5 C questions you can uncover the customer's needs and problems and begin to formulate a plan. Here are my 5 C's:

5 C’s
1. Company
2. Customers
3. Current Marketing
4. Competition
5. Challenges

In the coming weeks I'll elaborate on these and give some examples of question for each,

Have a great week.

Keep smiling, keep selling.

Thanks Jim Busch