Here's one from the queen of good advice, "Dear Abby."
"A bad habit never disappears miraculously; it's an undo-it-yourself project"--Abigail Van Buren
Along with being sound advice this offers a lesson in phrasing a concept. Playing on the common phrase "Do-it-yourself" makes this statement memorable. Simple yet interesting language is the best way to make your ideas stick.
Keep Smiling, Keep Selling!
Thanks Jim Busch
Thursday, September 2, 2010
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