Stuff that turkey

Regular readers of this blog know that I am a big believer in proactively contacting prospects long before an event. Now is the time to start talking to prospects about Thanksgiving. In the past this meant contacting grocers but the market has greatly expanded in the past few years. The number of people who dine out on Thanksgiving or who have their dinner catered has grown in the last decade. With most women working outside the home they do not have the time or the desire to make a big meal. By talking to prospects early you will help them plan their promotions and preempt your competition. We are approximately 2 1/2 months out from Turkey Day but you will want to start promoting these events several weeks before the holiday. Starting now gives you a jump start on this revenue opportunity. Don't forget to reach out to appliance dealers, beer distributors and party stores as well.

Keep Smiling, Keep Selling.

Thanks Jim Busch