A very tough job

Recently I've been working with our newspaper's circulation sales force. These folks spend their afternoons and evenings knocking on home owners doors and asking them to buy a subscription. This is a very basic sales job and brutally tough. This people literally get doors slammed in their faces and they get cussed out on a regular basis. Most people last less than a week, but others have been out doing this for years. Observing these sales people highlights the importance of mental toughness in our business. The best sales people can "take a lick'in and keep on ticking!" What sets the sales personality apart form the average person is our ability to maintain our motivation and drive when nothing is going right. We need to constantly reinforce our self esteem to weather the abuse we're bound to receive. Everyday you should read something positive and motivational. You should also remind yourself of your success and of your good qualities. The next time you want to throw in the towel, think about going door to door selling subscriptions. Some how your job will look a little bit easier.

Keep Smiling, Keep Selling!

Thanks Jim Busch